Chris Myers · Denver, Colorado

I help small businesses build what comes next.

I’m a CEO, founder, educator, and author. My work connects small-business financing, practical AI, and the everyday decisions of leadership.

CEO, B:Side Capital Faculty, ASU W. P. Carey

Illustrated portrait of Chris Myers
Capital. Technology. Ideas.
5,500+

Businesses financed by B:Side
Across its institutional history

2020

Leading B:Side as CEO
Small-business lending

2018

BodeTree sale
Founder & former CEO

02 / Latest writing

The latest from my desk.

New writing from The Ampersand, The Dispatch, and The B:Side Way. One recent article from each publication.

The Dispatch ·

Crisis Governance Versus Risk Management

Crisis governance versus risk management: learn why boards must govern through disruption, not merely measure threats, controls, and exposure in crisis.

Read the article

The B:Side Way ·

The Cost of Living on Standby

Dread, boredom, and the work of leading when the future refuses to become clear.

Read the article

03 / Books

For the decisions
that stay with you.

On building a company, leading its people, and deciding what you will stand for when the pressure rises.

The B:Side Way book cover

Leadership & culture

The B:Side Way

Leading teams with purpose, drawn from the daily work of running a mission-based lender.

Buy on Amazon ↗
Enlightened Entrepreneurship book cover

Building a business

Enlightened Entrepreneurship

Honest lessons on starting and growing a business without losing yourself in the process.

Buy on Amazon ↗

04 / A little background

I’ve been on both
sides of the table.

Founder. Lender. Teacher.
Still learning.

I founded BodeTree and led it through its sale in 2018. Today, I lead B:Side Capital, chair Main & Machine, and teach at ASU. Building a company and backing someone else’s company give you different views of the same decisions.

The question I keep coming back to is practical: what would actually help the person responsible for this business? Sometimes it’s capital. Sometimes it’s a better tool. Sometimes it’s a clearer way to think about a hard call.

Read the longer biography

Chris Myers is the CEO of B:Side Capital, a mission-based lender serving small businesses across Colorado, Arizona, New Mexico, and Utah. He has led the organization since 2020. B:Side has financed more than 5,500 businesses over its institutional history.

He is also founder and chairman of Main & Machine, which builds practical AI systems for small businesses, and a faculty member in management and entrepreneurship at Arizona State University’s W. P. Carey School of Business.

His books include Honor Under Pressure, The B:Side Way, and Enlightened Entrepreneurship. Previously, he founded and led BodeTree until its sale in 2018, and wrote about entrepreneurship as a Forbes contributor.

Read my Forbes work ↗

05 / Get in touch

Let’s start
a conversation.

For speaking, interviews, or a shared idea, email me directly. Tell me a little about what you have in mind.

Email Chris