Chris Myers · Denver, Colorado

I help small businesses build what comes next.

I’m a CEO, founder, educator, and author. My work connects small-business financing, practical AI, and the everyday decisions of leadership.

CEO, B:Side Capital Faculty, ASU W. P. Carey

Illustrated portrait of Chris Myers
Capital. Technology. Ideas.
5,500+

Businesses financed by B:Side
Across its institutional history

2020

Leading B:Side as CEO
Small-business lending

2018

BodeTree sale
Founder & former CEO

02 / Latest writing

The latest from my desk.

New writing from The Ampersand, The Dispatch, and The B:Side Way. One recent article from each publication.

The Ampersand ·

AI Software Integration That Fixes Real Work

AI software integration connects the tools, data, and workflows your team already uses, cutting repeat work while keeping people accountable for decisions.

Read the article

The Dispatch ·

Leadership Succession Planning Before Crisis

Leadership succession planning prepares a governed transfer of authority, standards, and institutional legitimacy before a crisis tests them in public.

Read the article

The B:Side Way ·

The Years That Don’t Count

A company can survive for decades while its judgment remains trapped inside one person.

Read the article

03 / Books

For the decisions
that stay with you.

On building a company, leading its people, and deciding what you will stand for when the pressure rises.

The B:Side Way book cover

Leadership & culture

The B:Side Way

Leading teams with purpose, drawn from the daily work of running a mission-based lender.

Buy on Amazon ↗
Enlightened Entrepreneurship book cover

Building a business

Enlightened Entrepreneurship

Honest lessons on starting and growing a business without losing yourself in the process.

Buy on Amazon ↗

04 / A little background

I’ve been on both
sides of the table.

Founder. Lender. Teacher.
Still learning.

I founded BodeTree and led it through its sale in 2018. Today, I lead B:Side Capital, chair Main & Machine, and teach at ASU. Building a company and backing someone else’s company give you different views of the same decisions.

The question I keep coming back to is practical: what would actually help the person responsible for this business? Sometimes it’s capital. Sometimes it’s a better tool. Sometimes it’s a clearer way to think about a hard call.

Read the longer biography

Chris Myers is the CEO of B:Side Capital, a mission-based lender serving small businesses across Colorado, Arizona, New Mexico, and Utah. He has led the organization since 2020. B:Side has financed more than 5,500 businesses over its institutional history.

He is also founder and chairman of Main & Machine, which builds practical AI systems for small businesses, and a faculty member in management and entrepreneurship at Arizona State University’s W. P. Carey School of Business.

His books include Honor Under Pressure, The B:Side Way, and Enlightened Entrepreneurship. Previously, he founded and led BodeTree until its sale in 2018, and wrote about entrepreneurship as a Forbes contributor.

Read my Forbes work ↗

05 / Get in touch

Let’s start
a conversation.

For speaking, interviews, or a shared idea, email me directly. Tell me a little about what you have in mind.

Email Chris